pins & needles rebrand

︎ branding
︎ book design
︎ social media 


pins & needles is a family-owned sewing store opened in 1988 by jan and jim brostek. since opening, the brosteks have expanded their business and now own and operate two stores across northeast ohio.  


pins & needles offers a wide variety of sewing supplies and services to sewing enthusiasts in ohio, but their branding is a little dated and could use some spicing up. since the name pins & needles has a bit of an edge to it, their new logo and fresh brand voice reflects this and puts them in a position to expand their audience as everything textile becomes more and more popular by the minute. 

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pins & needles
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